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Leaders in Lash

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From Then to Now - Your Transformation Is Our Story

A lot has changed since 2008 - styles, products, even our packaging. But once thing has stayed the same: confidence never goes out of style.

100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews
100+ Awards Won
Over 10 Million Sold
35,000+ 5-Star Reviews

keep up with the deals

Week 1 - Sale Over

Sale Is Over!

Week 2 - Current

$17 Mascaras

Happening Now!
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Week 3 - Upcoming

Coming Soon!

Available in 2 weeks
Week 4 - Upcoming

Coming Soon!

Available in 3 weeks
Then & Now

First, A Dream. Now, A Legacy.

 For 17 years, we’ve been helping you enhance what you already have — because true beauty isn’t just about the outer transformations our products create; it’s about the inner transformation that happens when you look in the mirror and feel proud, confident, and glowing.

 

 

Start Your Own Transformation Journey

91% saw longer looking lashes with GrandeLASH-MD*

100% saw fuller looking brows with GrandeBROW**

*Based on a 12 week consumer study with 30 subjects. Results will vary. **Based on a 16 week consumer study with 30 subjects. Results will vary.

GrandeLASH-MD

GrandeLASH-MD

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GrandeBROW

GrandeBROW

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THEN & NOW

"Every enhanced lash, every fuller brow, every moment you feel your best, that’s what we’re here for — every step of your journey."

- xoxo Alicia Grande
Founder & CEO

TikTok Viral For A Reason

17 Years of Putting Your Safety First

We take pride in being the safest, most effective, and most studied lash serum brand with 11 safety and performance studies.

free gifts this month

Week 1 - Sale Over

Sale Is Over!

Week 2 - Current

Free Dibs Go To Glossy Balm

With First 100 Orders!
Shop Now
Week 3 - Upcoming

Coming Soon!

Available in 2 weeks
Week 4 - Upcoming

Coming Soon!

Available in 3 weeks