Company
What's in Lucy Hale's Makeup Bag? Watch Her Grande GRWM
Quick answer: Lucy Hale's makeup bag centers on two Grande products: GrandeWRAP Mascara, a nourishing tubing mascara that removes with warm water, and GrandeBROW 2-in-1, a tinted brow gel infused with brow serum. Underneath it all is GrandeLASH-MD Lash Enhancing Serum, the daily step she credits for how good her lashes look to begin with.
Lucy Hale's approach to makeup is simple: if it's going on her face, it should take care of her while she wears it. That's why her makeup bag is small, and why everything in it pulls double duty as skincare. Here's what she reaches for, and how to copy her look in a few minutes.
What's in Lucy Hale's makeup bag?
- GrandeWRAP Mascara. A nourishing tubing mascara that's smudge-proof and lasts all day. Instead of scrubbing it off at night, it slides off with warm water, so there's no rubbing or tugging on your lashes.
- GrandeBROW 2-in-1. A tinted brow gel infused with brow serum that shapes and fills without feeling crunchy or flaky. It's the newest addition to Lucy's bag, and she couldn't wait to try it.
- GrandeLASH-MD Lash Enhancing Serum. Not technically makeup, but it's the base of everything. Lucy says it's the reason her mascara looks so good in the first place.
Watch Lucy's get-ready-with-me
In her GRWM, Lucy walks you through her whole two-step makeup routine, up close. You'll see how she applies GrandeWRAP, how she brushes GrandeBROW 2-in-1 through her brows, and why she loves makeup that looks put-together while still enhancing her natural features.
Why does Lucy Hale use a tubing mascara?
A tubing mascara wraps each lash in tiny tubes instead of painting on a layer that has to be scrubbed off. For Lucy, that matters. Between filming, false lashes and taking makeup on and off all day, her lashes already go through a lot. GrandeWRAP comes off with warm water, which means less rubbing on the lashes she's been working to keep healthy.
How do you get Lucy Hale's look?
- Every day: GrandeLASH-MD. One dip, one swipe along your upper lash line on clean, dry skin. This is the step that builds over time.
- Every day: GrandeBROW Brow Enhancing Serum. One swipe through each brow.
- Makeup days: GrandeWRAP Mascara. Once your serum has fully dried, sweep it from root to tip.
- Makeup days: GrandeBROW 2-in-1. Brush through your brows to tint, shape and set.
That's it. Four products, two of them daily, and a look that still feels like you.
Watch why Lucy started using GrandeLASH-MD
In her other Reel, Lucy shares how GrandeLASH-MD went from something she tried in her mid-20s to a daily non-negotiable, why a one-step serum made her whole routine easier, and exactly how to apply it: one dip, one swipe across each upper lash line.
Want the full daily routine? Read Lucy Hale's 60-Second Lash & Brow Routine, or find out how Lucy became a GrandeLASH-MD fan years before our partnership.
FAQ
What mascara does Lucy Hale use?
Lucy Hale uses GrandeWRAP Mascara, a nourishing tubing mascara that's smudge-proof and removes with warm water.
What brow gel does Lucy Hale use?
Lucy Hale uses GrandeBROW 2-in-1, a tinted brow gel infused with brow serum that isn't crunchy or flaky.
Can I wear mascara over GrandeLASH-MD?
Yes. Lucy wears GrandeWRAP over her GrandeLASH-MD routine. Let the serum dry fully before applying mascara.