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Leaders in Lash

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You, Amplified

While the rest tell you to cover up, “make-up”, & conceal; we’re all about accentuating what’s real. Clinically proven formulas. Obvious results. Discover DIY beauty amplifiers to help you embrace your real, authentic self.

We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident
We’re all about revealing, not concealing
We promise to deliver real, undeniable results
Embrace your real, authentic self
Show up unafraid + effortlessly confident

Live Grande | Our Ethos

"Living grande means claiming your confidence & building a life that’s bigger than beauty. It means treating yourself better than you did yesterday.

It’s taking 10 seconds to swipe on a lash serum for longer-looking lashes.


A brush of brow serum to help fill in gaps from over-plucking (yes, we’re talking to you).
It’s mini moments of high-maintenance now, to be a low-maintenance future-you.

Putting yourself first isn’t a bad thing — it’s badass.
You better believe we’re showing up as the best version of ourselves. 
Motivated by moments where we can say “no, these are my real lashes!” And that's the beauty of it — allow you to show up unafraid, & effortlessly confident in what you bring to the table. 
So what are you waiting for? It’s time to level up & start living Grande."

—xoxo, Alicia Grande
CEO & Founder

OVER 16 YEARS OF BEAUTY ENHANCERS

The Original Lash Serum Innovators

If you’re looking for clinically proven formulas that deliver real, undeniable results, you’ve landed in the right place. We started the lash serum revolution & set the industry's bar for safety & performance testing with our cult favorite: GrandeLASH-MD lash enhancing serum. From there, we went on to create a category that didn’t exist: enhancing serums & serum-infused makeup. Think scientific formulations that bring out your natural features (like your brows, hair, lips, & beyond) — all so you can feel like the very best version of yourself.