Make a splash this Summer with GrandeMASCARA — in a new waterproof formula!

by Allison Knipe |

After waterproof mascara

Summer’s comin’ in HOT! Beat the heat and make sure your lashes will LAST with this brand new waterproof formula inspired by the iconic GrandeMASCARA. You may not be able to make it to Italy this Summer but don’t worry, we brought Italy to you with this Italian-made splash-proof superstar. *chef’s kiss*

 

What’s the difference between regular GrandeMASCARA & waterproof GrandeMASCARA?

 

Grande babes around the globe are obsessed with our OG GrandeMASCARA, that’s why we made sure to keep everything you already love! It’s the same incredible formula, just waterproof.

 

The lash-lovin’ creamy and cruelty-free formula layers lashes to new lengths without flaking or smudging. So jump in that pool, crush that workout, and watch your fave rom-com without thinking twice! Honestly, this before and after speaks for itself.

before and after 

Now let’s talk about the BRUSH *please see below*— this understated bristle brush comes fully equipped with a mix of hard and soft fibers to grab and coat every last lash, even those itty bitty baby lashes you can’t see!

 mascara brush

Is waterproof mascara safe for my lashes?

 

Waterproof mascaras have a bad reputation of being dry & damaging. That’s why we’ve infused GrandeMASCARA with only the best lash-conditioning cocktail made up of peptides, vitamin E & a wax blend. It’s also safe for contact lens wearers, too!

 

How do I apply? More importantly, how do I remove?

 

Apply from base of lash line to tips of lashes, wiggling the wand upwards and outwards to evenly grab and coat every lash. For maximum volume, apply multiple coats. Pro tip: let each coat dry before layering!

 

We know what you’re thinking—okay I know how to apply but how do I remove waterproof mascara?! Here’s how. All it takes is 3 simple steps:

  1. Soak a cotton pad in eye makeup remover, or your favorite beauty oil.
  2. Press the cotton pad on your closed eyelid, allowing it to gently rest for 30 seconds.
  3. Swipe the cotton pad (gently) downwards in the direction of your lashes. Never scrub or rub, repeat as needed.

 

To make sure your lashes receive maximum TLC, we recommend applying GrandeLASH-MD to lashes as a last step in your nighttime routine after removal.

 

You can catch me in my (adult) kiddie pool all summer long with my lashes intact and a cocktail in-hand. Lash but not least, make sure to tag us in all of your adventures; and remember, don’t do anything we wouldn’t do.  #SummerWithGrande @grandecosmetics

GrandeMASCARA Waterproof