How it works
Sign up
It's free, it's easy, and your points start stacking immediately.
Earn points
Get 1 point for every $1 spent, plus bonus points just for being you (hi, reviews and referrals).
Redeem
Cash in your points for money off, free products, and perks worth obsessing over.
Tiers
Fuller
On sign-up
- 1x points on everything
- 50 points ($5) birthday reward
Bolder
$150 spend
- 1.5x points on everything
- 100 points ($10) birthday reward
- 20 points ($2) bonus when you level up
- Skip the wait — shop sales & new drops first
Iconic
$300 spend
- 2x points on everything
- 150 points ($15) birthday reward
- 40 points ($4) bonus when you level up
- Skip the wait — shop sales & new drops first
Ways to earn points
Follow us, tell us about you, shop smarter. It all adds up.
Create an account
+10 points
Join the club
Instagram handle
+5 points
Tell us your Instagram handle
TikTok handle
+5 points
Tell us your Tiktok handle
Mention @grandecosmetics
+30 points
Shout us out on IG or TikTok
Follow Instagram
+10 points
Follow along on Instagram
Follow TikTok
+10 points
Follow along on TikTok
Leave a review
+30 points
Tell us what you really think
Refer first friend
+30 points
Bring a friend into the routine
Sign up for a subscription
+50 points
Never run out, never miss points
Tell us your phone number
+20 points
Say hi over text
Birthday
+10 points
Save the date (we'll remember)
Apple Wallet pass
+25 points
Keep your points in your pocket
Points for free products
Because "free" always looks good on you.
Sweepstakes
GrandeHAIR
Enter your handle
Drop your TikTok or Instagram handle in the Ways to Earn Points to enter.
Share on social
Repost our video with #grandecontest, tag at least one friend, and you're in.
Winners announced
We'll reach out to winners with everything you need to redeem your prize.
Track Your Progress
Your results don't happen overnight, so we're rewarding you for tracking every step. Buy your first product, then check in at Day 1, 30, and 90 to document your journey and earn bonus points along the way.
Getting Started
Buy any one of these: GrandeLASH-MD, GrandeBROW, GrandeHAIR, GrandeLASH Sensitive
10 points
Locked
Day 1 Check-In
Take a selfie in good lighting and post it with
#grandeselfieday1
#grandeselfieday1
25 points
Locked
Day 30 Check-In
Take a selfie in the same lighting and style as Day 1, and post it with
#grandeselfieday30
#grandeselfieday30
50 points
Locked
Day 90 Check-In
Take a selfie in the same lighting and style as Day 1, and post it with
#grandeselfieday90
#grandeselfieday90
75 points
Locked
Create an account, then earn 1 point for every $1 spent — plus bonus points for things like following us on social, leaving a review, referring a friend, and more. Check out Ways to Earn Points for the full list.
Once you've got enough points, redeem them for money off, free products, or exclusive perks. Just head to your account to see what's available.
Grande Rewards has three tiers. You start at the base tier when you sign up, and unlock the next tiers at $150 and $300 spent. Each tier unlocks better perks, from bonus points multipliers to early access to sales and new products.
Yes, points expire individually based on when they were earned — exactly 12 months from the date they're earned. For example, if you placed an order on June 16, 2026, all points earned from that order would expire on June 16, 2027. We'll send you a reminder by email before your points expire, so you always have time to use them.
Give $10, Get $10. Share your link or invite a friend by email — when they place their first order of $50+, they get $10 off and you get $10 in rewards.
Yes! Every member gets a birthday reward each year, and it gets better as you move up in tiers.